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We wouldn’t be where we are without staying on top of the industry. Discover our latest insights.

COVID-19 Accelerates the Need For the Hotel Industry to Adopt GOPPAR

Learn how you can utilize GOPPAR to better understand your hotels profitability.

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Première Advisory Group Expands Executive Team

Get up close and personal with our newest advisors to the PAG team.

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How to create channelized room and rate descriptions

Goal of room and rate descriptions is to convey what the product is and the competitive value of the product...

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Why now is the perfect time to outsource your Revenue Management

With hotels hurting for cash-flow, it may be time to address the idea of hiring an outsourced Revenue Management team

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RFP Season – Setting yourself up for a successful 2021

Its November and we are in the midst of Corporate and Consortia RFPs..

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Driving GDS, How to Shift Market Share during Need Periods

As the accommodation landscape continually evolves during the COVID 19 pandemic...

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How to keep rate parity and why is it important

Rate parity management is part of your daily life as a revenue manager – making sure that all channels/partners have the same rate at the same time...

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How to best activate your direct booking channel

In a post-COVID world, every dollar counts. You need to get heads in beds, but it’s becoming challenging especially with your Competitive Set...

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A deeper dive into the Hotel Systems RFP

Before determining who should be involved the scope needs to be defined; such as whether the RFP is for a standalone property vs. city center vs. resort...

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Coffee Chat: Premiere Advisory Group & NextGuest

Hotel distribution is constantly evolving. It can be difficult for hotel operators and management companies to stay on top of changes and opportunities. That’s where Premiere Advisory Group comes in.

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