Hotel Revenue Management

We provide total revenue management, combining expertise in distribution, e-commerce, sales, and marketing to upgrade your hotel’s revenue performance.

TAP INTO THE BUSINESS YOU’RE NOT GETTING

You may think you’re getting the most out of your hotel revenue, but are you really? Our experts provide your hotel with a dedicated revenue department, working tirelessly to ensure total revenue optimization. To get the most out of your revenue management, you need a fully optimized distribution landscape coupled with business intelligence and market research — that’s what PAG provides.

Other hotel revenue management companies simply offer yield-management solutions. With PAG, you’ll get a revenue department and a distribution team all wrapped into one. We work tirelessly to fully optimize and harness the full power of your channels. We pay close attention to market segmentation, ensuring cost-of-acquisition-based revenue decisions, which boost both your RevPAR and your NOI. Don’t think of us as an external team — think of us as part of your internal family.

Rate Pricing and Yield Management Strategy

Ensuring property pricing is set and visible with rolling 365 days ahead of the business date
Review of comp set pricing changes in accordance with pickup trends.
Daily review of reservations added and cancellations received.
Review of room-type availability and overselling strategy.
Group rate suggestions provided to sales for RFPs (negotiated and group)
RMS optimizations (if RMS is part of the ecosystem)

Market, Sub-Market, and Competitor Analysis

Set property benchmark against the market and selected competitive-set hotels
Perform STR review, providing the property with the latest statistics and reports
Market review to note any inventory changes
Comp set review with the hotel as required
Market performance tracking via Demand 360 (if utilized by the hotel)

Channel Support

Rate code creation, rate description uploads, and mappings
GDS rate loading and availability confirmation
Rate parity searches and troubleshooting
Availability error troubleshooting
Dynamic pricing seasons adjustments

Review Meetings

Weekly standing RevMAX to review property performance
Ad-hoc meetings scheduled as required
Participation in ownership reviews (upon request)
Participation in sales meetings (upon request)

Third-Party Account Management

Set up, maintain, and improve placement of OTA profiles, ensuring the highest content score
Ensure rate integrity across all third parties
Management of sales through the OTA extranet portal
Regular check-ins with the third-party Market Manager responsible for the property
Recommendations for new third-party platforms that fit property objectives

Reporting

Daily Pick-Up Report
Pace Report
Market Segmentation production report
Room Type production report
90-day rolling forecast delivered mid-month
Rate calendar delivered with rate recommendations
Creation of a yearly hotel budget in conjunction with the property
Month-end reporting suite, customized with the property to address specific needs
Ad-hoc reports can be created upon consultation