Year-in-Review – Celebrating 10 Years of PAG’s Journey

Strategy, growth, and gratitude — the PAG way

2025 marks a milestone for Premiere Advisory Group: 10 years of helping hotels, owners, and operators navigate the evolving world of hospitality. What started as a vision to provide smarter commercial strategies has grown into a global advisory firm with a reputation for revenue management expertise, digital innovation, and trusted partnerships.

This year has been particularly special — not just because of the milestone, but because of the lessons, challenges, and successes along the way. As we look back, we want to celebrate the highlights that defined our journey and express gratitude to the clients, partners, and team members who made it possible.

1. Expanding Our Global Footprint

From boutique hotels in New York City to resorts in the Caribbean and lifestyle brands in Europe, PAG’s reach has never been broader. In 2025, we supported:

Independent hotels ramping up post-renovation with digital marketing and revenue strategies.
Multi-property groups implementing unified distribution and RMS platforms.
Pre-opening projects requiring go-to-market strategies, system builds, and commercial oversight.

Each project reinforced our belief that independent hotels can compete — and win — against global giants with the right strategy.

2. Technology as a Growth Driver

Over the past decade, technology in hospitality has evolved at lightning speed — from traditional PMS systems to AI-driven forecasting and blockchain-powered distribution.

At PAG, we embraced this change head-on in 2025, guiding hotels through:

System implementations (CRS, PMS, RMS, CRM).
AI adoption for predictive analytics, demand forecasting, and personalization.
Distribution audits to ensure competitive parity and channel efficiency.

Our approach has always been clear: technology is a tool, but strategy makes it profitable.

3. Growing Our Services and Team

PAG’s success has been built on people — both our team and our clients. This year, we expanded our expertise across:

Digital marketing oversight (SEO, content, paid campaigns).
Revenue management task force support for urgent needs.
Commercial strategy oversight to align sales, marketing, and distribution.

Internally, we promoted leaders, welcomed new talent, and continued to invest in training. A decade in, PAG’s culture remains grounded in collaboration, innovation, and client success.

4. Celebrating Client Success Stories

This year wasn’t just about PAG — it was about the hotels we serve. Some of our proudest highlights include:

Helping an independent resort rebrand after de-flagging, ensuring a seamless commercial transition.
Driving group business for a boutique property that once relied solely on leisure demand.
Building digital visibility for a ramp-up hotel in a competitive U.S. market.

These wins are a reminder that every metric we track — ADR, RevPAR, NOI — reflects real people, jobs, and guest experiences.

5. Gratitude and Looking Ahead

No year-in-review would be complete without gratitude. To our clients — thank you for trusting us with your vision. To our partners — thank you for walking alongside us in innovation. And to the PAG team — thank you for proving every day that expertise and passion can change an industry.

Looking ahead to 2026, we’re excited to deepen our focus on:

AI-driven insights and personalization.
Expanding our digital marketing impact.
Strengthening partnerships with independent hotels and lifestyle groups worldwide.

The hospitality landscape will keep evolving, and so will we — but our mission remains the same: to help hotels thrive, profitably and sustainably.

Conclusion

As Premiere Advisory Group celebrates 10 years, this milestone is less about numbers and more about people: the hoteliers who inspire us, the teams who drive us, and the guests who remind us why hospitality matters.

Here’s to the next decade of innovation, resilience, and partnership. From all of us at PAG — thank you.